Spanning the globe for insights into human behavior and persuasion.
A professor of philosophy challenges Evelyn
You, Ms. Rodriguez, appear to be an enemy. I teach philosophy and literature at various schools here in the South, and one of my principal difficulties is instructing young minds to be mindful of people in marketing, for such souls buy and sell the anima and animus of our cultures as if we ourselves were mere commodities... A marketer with integrity,though???? Possible?
I appreciate not only Evelyn's thoughtful response (a clip: "I feel we have the most (if subtle) influence when we take the nonjudgmental stance that comes from a desire to understand and allow our presence to speak for itself"; you should read the rest
), but also her links to other marketing professionals with integrity.
Some promising blogs for my (as yet unpublished) "marketers with integrity" blogroll:
- David Wolfe's Ageless Marketing: "A journal about ideas, people and events in the Marketing Revolution."
- Jory des Jardin's Pause: "Jory's thoughts while sitting still."
- Christopher Carfi's The Social Customer Manifesto: "There are no spectators anymore. Participate."
- Katherine Stone's Decent Marketing: "Decent (adj.) - 1. Respectable, worthy. (Away with marketing that is interruptive, self-absorbed & sometimes downright awful!) 2. Kind. (Here's to marketers who really do put the consumer first. Who try to create a relationship, to forge a mutually beneficial bond.) C'mon fellow marketing people! Get tough. Get smart. Get nice. Get DECENT."
Any other suggestions?